Who are we?
VCCP, the integrated ad agency behind campaigns such as Cadbury’s ‘There’s a glass and a half in everyone’, Dominos’ ‘The Official Food of Everything’, O2’s ‘Oops’ and Comparethemarket.com’s ‘Compare the Meerkats’ are opening their doors again for a week-long summer Ad School at their HQ in London Victoria, and you can apply now!
WHAT IS AD SCHOOL?
VCCP decided to challenge the stereotype of the normal ad school experience – there’s no tea and coffee making during this week! Instead you get a jam-packed week giving you a genuine insight into life in an advertising agency.
This is the opportunity to learn everything you need to about advertising from some of the best minds in the industry, in a week.
It will be intensive but great fun and you will go away with a bucket load of experience. You’ll be learning about everything from; developing a creative idea, to background market research, to media planning, how to sell in a concept to a client, how to run an edit suite, to selling your brand on social media.
What will you be doing?
During Ad School, you’ll be shown the ropes and learn on the job, kicking off the week with a live pitch brief which you’ll work on in small groups, with the help of agency mentors from loads of different departments.
From Monday to Friday you’ll have access to the agency’s Creative Directors, Planning Directors, Heads of Account Management, the Senior Digital team, our Media wizards and Senior Data Analysts, who will teach you everything you need to know during interactive learning sessions.
Then, the final day will give you a once in a lifetime chance to present your campaign and ideas to a judging panel full of advertising pros and senior members of the agency
Who can apply?
- you have to be 18+, You don’t need to have any specific qualifications or experience to be considered, you just need to have a desire to learn, an open-mind and bundles of enthusiasm.
- People who are passionate, eager to learn and will make the most of this opportunity.
- We will also be looking for people who like getting their hands dirty, work well in a team and have a passion to win!
- We actively encourage people from any background to apply. Creative agencies thrive off the fact that their employees come from all walks of life – it often leads to much more interesting ideas and more exciting work.
How do you apply?
There are three parts to our application process:
- First of all, rather than sending us a traditional cover letter, we’d like you to answer:What is your favourite piece of communication and why? (150 words max)
- Next tell or show us why you think you deserve a spot at Ad School, in any way you want.You could send us a video, a poem, a short story… the list goes on! We want you to use your imagination to show off your talents and stand out from the crowd.
- Lastly, Please also send us a head shot of yourself
Click the ‘apply’ button to get started on your application for this amazing opportunity!
Date: 19th August 2019 - 23rd August 2019
Time: 9.30am – 5.30pm
Address: VCCP, Greencoat House, Francis Street, Victoria, London SW1P 1DH
Closing date: Sunday August 4th 2019
Job Roles at VCCP
VCCP London houses almost 700 staff alone, and is a melting pot of specialists. Some are highly creative, some are more analytical and some are simply brilliant with people. To give you an idea of the kind of skills, knowledge and talents we look for when we recruit, we have detailed just a few of the job roles, below, which make up our award-winning team.
Discover who works at VCCP before you arrive; have a read of the descriptions below to find out what each role involves and the qualifications needed in case you decide to apply for one further down the line.
Account Handlers demonstrate outstanding creative judgement and, working with the planners and our creative department, take responsibility for the highest standard of creative output possible. Their roles vary depending on the specialism they focus on. For example, our Media Account Managers are required to have more of a numerical head and they will need to be happy using software such as excel on a day-to-day basis. Usually, they will have a qualification in something such as Business, Economics or Maths. Plus we have account handlers who are specialists in Social, Retail and ATL (above the line).
Planners have the same natural ability as our account handlers when it comes to communicating with clients and collaborating with our wider agency, but their role is more focused around analysing client data then using the info as a basis for writing tight creative briefs and logical, structured presentations. This type of role would suit someone with a degree (or equivalent) such as Psychology or Economics, or some work experience in a planning department.
Producers focus on specific campaigns and ensure the project is delivered on time and on budget. They are the glue holding each element of the project development together. Much like an account handler they must be natural leaders and communicators, with the ability to soak in detailed and often technical information and then relay it in a way which is easy for others to digest.
Copywriters, Art Directors and Designers are often the most passionate of our workforce. They are the people constantly bringing ideas to the table and challenging the norms of our commercial society. Even at an entry level, we look for people with a strong portfolio of work which gives us a true flavour for someone’s talent. Designers tend to require a relevant qualification, as there is certain software that they will need to be familiar with – even at a junior level – such as the Adobe creative suite.
Analysts and Data Specialists are the people within our team who are at home with numbers, formulas, figures and systems. Whilst traditionally creativity has been at the heart of advertising, we are living in an age whereby data is a key factor in every decision we make. It is essential to us understanding consumer behaviour and therefore carrying out effective work for our clients. Ideally, our Analysts and Data specialists will be qualified in areas such as Sciences or Maths.
The Central Team work behind the scenes to make sure that our business runs like clockwork. This team is made up of Finance, Front of House, Legal, Office Support, New Business, PAs, HR & Recruitment and many more! This is a great place for people who love the idea of working the wonderful world of advertising but don’t fancy our other roles on offer.
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