As we saw a bunch of Z-listers totter into the Celebrity Big Brother house the other night, we got to thinking, how far would you go to get a gig?

As the world of coincidence has it, Adam Pacitti, an unemployed graduate from the Isle of Wight recently launched a brilliant campaign to get a job. So we could write about him instead of Rylan Clark’s refusal to play the long fame game.

Anyway, let’s talk about Adam. Keen to work in the media, but finding himself faced with oodles of job rejections, hes taken a left-field route into employers’ consciousness by buying a billboard (with his last £500) to ask for a job. Tweeting a link to the photo using the hashtag #employadam and buying up the rights to, it soon went viral.

The embedded YouTube video on his glossy flossy website has also, at the time of typing this, amounted 32,000 views. Check it out right here. 

The social media whizz, who previously found a girlfriend using a similarly viral campaign, has now gone down a storm on Twitter – a haven for exactly the sort of creative types who’d be well-placed to give Adam a leg up into industry. The most obvious result of this is press from the Evening Standard, The Sun, Sky News, Daybreak, The Mirror, MSN and the Mail Online.

Do we think he’ll get a job? Probs. Did he have to go to such lengths to get a job? Probs not. Here are some pieces of advice we’d give to people who think they’re in a similar situation to Adam – because if every unemployed graduate (68,628 of them, if our calculations and the Higher Education Statistics Agency are right) made a video like this we’d be here until 4th July. Seriously. If 68,628 people made a video lasting 3 minutes and 50 seconds, we would literally be here for 263,074 minutes, 4,384 hours, 182 days or 6 months! Oh yeah, we did the math(s).   

Adam Pacitti

Yeah, that’s how we feel about it too, Adam. So here are some other ways of getting the right sort of attention online:

1. Get a LinkedIn. We can’t find one for Adam, and we sort of understand why. The profile does look a lot like homework and sometimes it seems like your only connections are people who you’ve previously deleted from Facebook. BUT they are a fantastic way of making a marker in the professional sphere. Which is very rubbish office-talk for ‘If you have a LinkedIn, it will most likely come up as the top answer when someone (i.e. a potential employer) Googles you. Unless your name is Lindsay Lohan, in which case, lucky you!’

2. Make your CV really clear and detailed. Although Adam’s CV is clear, we can’t work out what he’s been doing since graduation…if he makes it clearer on his CV that he’s doing projects and being creative while looking for work, it might pique more interest from potential employers.

3. Get an online profile of all of your work. YouTube is great but people rarely go behind the videos to look at profiles and if your work isn’t a moving image it’s hard to get it on there! If you have an online archive e.g. Tumblr or a simple WordPress template, you can bung all of your work onto there, in what we call a ‘blogfolio’ – we know, it’s gross. But effective.